Title:	Rethink the Shark
Finalist Categories:	Short Program
Film ID:	9259
Series:
Production Details:	Save Our Seas Foundation, Saatchi &
Film Length:	1 minute
Synopsis:	"Rethink" is a pastiche of a scene from the original movie JAWS. It uses the iconography of shark as man-eater but has a twist to subvert audience expectation. On a crowded beach a women screams in terror. People rush from the water. A classic triangular shape in the water turns out to be a toaster, something much more dangerous than a shark. Last year 791 people were killed by defective toasters. 4 by sharks. Rethink the shark.
URL:	www.saveourseas.com